Drive savings in marketing spend
Marketing spend can be difficult to manage. You must meet executive and board level objectives while managing costs and operating efficiently. KPMG and InnerWorkings can help you derive the most impact from your marketing spend through technology and services that help increase efficiencies, improve consistency, and drive savings.
KPMG’s Procurement Advisory group has helped organizations around the world control spend, improve supplier collaboration, manage risk from third-party vendors, and leverage the right technology for speed and efficiency. When engaged to help with marketing spend, KPMG’s Procurement Advisory group can drive meaningful benefits across marketing, procurement, and finance.
Leveraging a global network of suppliers and a proprietary technology platform, InnerWorkings helps FORTUNE 500 organizations make data-driven decisions that lower costs, enhance efficiencies, shorten time to market, and improve ROI.
KPMG and InnerWorkings’ joint solution helps clients achieve campaign success and ROI through cost savings and streamlined processes. Based on KPMG and InnerWorkings experience, potential savings are often in the range of 10 percent or more of total spend on printed materials, branded merchandise, and other related marketing categories.