Disconnected plans, disparate project management tools, and budgets locked up in multiple spreadsheets have hampered marketing’s visibility, accountability, collaboration, and agility.
Our collateral, our brand means we lead. KPMG and Uptempo have joined forces to transform how marketing is managed by delivering marketing business acceleration, a new operating model for enterprise marketing teams. This innovative approach provides CMOs with a comprehensive plan and spend framework, common taxonomies and KPIs, as well as real-time data transparency, so they can:
- Gain clarity on marketing data and collective insights to inform marketing planning
- Focus on marketing investments best aligned to business goals that maximize value
- Accelerate with increased efficiency through proactive agile marketing execution
KPMG and Uptempo deliver solutions to help accelerate marketing results
Our alliance partnership helps transform how enterprises work within a marketing business acceleration operating system, with leading practice guidance on ways to be more effective and efficient.
KPMG provides the strategy and change management required across marketing, sales, service, and commerce. KPMG marketing strategy and consulting services accelerate the impact of marketing investments and deliver sustained growth.
Uptempo provides software that easily manages the critical spend-to-performance connection required for marketing business acceleration. By fully integrating marketing planning, financial, performance, project management, and asset management in one solution, Uptempo improves visibility, efficiency, collaboration, which helps drive better outcomes.
Uptempo and KPMG deliver technology and consulting solutions that cover the entire spectrum of marketing business acceleration:
- Marketing Operating Model Design
- Plan and Spend Management
- Agency Sourcing and Relationship Management
- Marketing Technology Strategy
- Marketing Effectiveness Management
- Marketing Content Strategy
Are you ready to accelerate your marketing? As a leader in marketing operations, technology, and leading practices, we can help you achieve marketing business acceleration by integrating with your existing processes and tools without overhauling your entire system for a seamless experience.