Hardware companies have seen market cap decline since the beginning of COVID-19 disruption. Investing in R&D and taking action to protect revenue including launching new offerings to support digital transformation, adopting as-a-service commercial models, and supporting at-risk channel partners will help mitigate topline impact.
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Hardware companies: Managing through market disruption and beyond
Taking action to protect revenue and support digital transformation during COVID-19

How to optimize routes-to-market for faster COVID-19 recovery
Balancing indirect-direct sales focus can lead to more sustainable go-to-market actions

Preparing for a new reality in technology
There are several steps technology companies can take to adapt to COVID-19 disruption and navigate what comes next.

Building resiliency to navigate a successful recovery
Continuously reviewing near-term actions as the economy reopens is imperative for technology companies.

COVID-19: High tech and the new reality
Rapid shifts in markets and value chains require an integrated strategic response from B2B tech players

Technology supply chain disruption
COVID-19 supply chain disruption at technology companies calls for change.